The newest designer on the
Zamzama block is Amrah Haseeb Khan. Her
boutique, Amrah’s Collection, offers a ravishing range of formal wear for
eid. Amrah has successfully defied the
re-worked, monotonous and standardised silver and golden hues in her outfits,
replacing them with innovative designs for a range of casual, evening and
bridal wear. The opulent stylisation
through heavily accented embroidery and fabric is embellished further with
pearls, Swarovski crystals and beadwork.
The colour palette remains trendy – greys, maroons
and pastels – while the range encompasses newer design ideas
with modern cuts and textures with special emphasis on the
intense detailing and finish.
The strappy tunics are accented by heavy embroidery
on the neck and front, adorned with either straight pants
or churidars, ideal for evening wear, parties or festive occasions.